Sometimes we just have to get out of our comfort zone and live the kind of life we desire. Stepping outside of our comfort zone
Marketing has always been the bridge that connects brands and consumers by leveraging on every touch point and every interaction in an effort to create
Brands building their marketing strategy around the product using traditional business models focused on the product or service may no longer work in today’s marketplace
Reaching out to people with a well thought and well planned content marketing approach may gain you instant followers but the art of doing it
The unique value proposition is a statement that highlights the offer and the main reason why a brand stands out above and beyond from those
Reinventing yourself can be truly empowering, yet the idea or the process of rebranding can be pretty daunting too and may take a lot of
Research has revealed that today’s population are less focused than ever before. The average attention span was 12 seconds in 2000 but 15 years later,
Keep everything simple when optimizing every touchpoint of your customer journey. Know that simplicity is the key to a great customer experience and the DNA
The secret to success is to do the common things uncommonly well. To be successful with your online marketing efforts, you need to work on
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