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Turn Your hobby Into a Side Paying Gig and Build a Business Around It | Shirley Chio

Turn your hobby into a paying side gig and make every extra effort to get your side hustle build the legs to go the distance. Understand that while not every hobby lends itself into a paying gig, it may also give you the possibility to turn your pastime into a profession or service that can earn a few dollars here and there, which I say, is a very solid starting point to running a business you love and consider fun. Right now, move beyond your comfort zone and go as far as your imagination would take you! Know that success comes from small beginnings. Build a business, do it right the first time, strategize, and make it a point to positively impact a lot of people! The easiest way that does not use much manpower and you can do it on your free time is to slowly rebrand and repurpose your content. As a virtual assistant, I just did the rebranding of my social profiles, repurposing my content, and sharing better visuals. Your work from home dream job starts the moment you shape brand perception at every touchpoint. Strategically develop the user experience and shape their emotional experiences as well as live interactions during the inquiry, browsing and buying process.



Focus on building a community in all your social media network by sharing personal brand stories and other relevant information. Remake videos, repurpose your content and recreate your brand. How people feel about your brand ultimately influences their overall brand perception. This strategy may include differentiation, personality, voice, benefit and value, empathy, and emotion. Shape public perception about your brand using a carefully developed strategy that touches the hearts and shapes the way people think and respond to each message you sent out there.

Whatever you are up to, always think that you need to at least derive some potential earnings from your efforts. Ask yourself this most forgotten and evaded question of the century. What product or service would you offer? All those years that I have been working online and blogging, I came to realize that all these writings need to offer at least one product that would allow me to help fill gaps not identified by competitors yet and meet the unmet. Relevance and originality can be a brilliant idea but going along with the flow and others is also okay as long as you can manage to stand out from the crackling noise. They key is to turn your hobby into a paying gig, build a brand that is able to sustain and survive in the initial stage, create the product, connect, and engage.



Every one of us has the ability to turn our side gigs into something bigger without spending too much on tools and apps, just do it one step at a time. Take time to prove that what you offer is truly a solution of the unmet you are trying desperately to meet and make money working from home. One good way is to rethink about the added value you can offer along with your product or service. Value is the result of how your audience understands and experiences the brand. Enhancing the brand with a voice and personality may help shape audience perception but added value can nail it all.

On the other hand, we all know that people are dramatically drawn to distinct characteristics and behavioral traits called brand personality. Using the social media, you can shape brand communications with a certain personality fitting your audience and that would most likely get them attracted to the brand personality being displayed on each of your posts. Photography is a creative process where creativity has no limits. The more creative and stunning your photos are, the more they will be shared. Whatever your niche is, there are several ways to make this side gig a success and make money from home. Dedicate time and energy to honing your skills. As we all know, practice makes perfect. Go figure it out!



Customizable solutions can keep you connected with your target audience. Based on the fact that life is a psychology, know that humans tend to connect with personalities that define their own behavioral traits. Maybe we can rationally say that birds of the same feather flock together or tell me who your friends are and I will tell you who you are! When a person feels and loves the experience with the brand, the more likely it resonates. The feeling must last throughout the entire journey and erase the pain points. People read content and look at images. You should be careful what kind of impression you create especially the first ones. If you think financial reach is beyond your reach, think again. Time is the only element you cannot manipulate but it will demolish your debt and survive your business.



One strategy I have seen effective through the ages is emotional storytelling that makes the combination of copywriting and storytelling as the best there is! They can literally influence decision making, connect your brand with the audience emotionally and shift the way you communicate in the digital front line. If you don’t put any initiative to develop your distinctive brand personality and PR communications, then you will never get a chance to make a first impression. I blog because I love to write, research, and learn things. Start blogging and then monetize it later, just get the traffic first.

Here is a list of the side hustles that may be of interest to you

  • Start a blog
  • Tutoring
  • Ride sharing
  • Transcribe videos, meetings and other recordings
  • Deliver groceries
  • Deliver food
  • Affiliate marketing
  • Personal training
  • Website design
  • Video editing
  • Writing articles
  • Copywriting
  • Bookkeeping
  • Proofreading
  • Photography
  • Resume writing
  • Social profile editing


Whatever it is that you are happy doing, you can make money out of it and help you bring food to your table. These side gigs you can do while working full time with your favorite employer offer you a good source of income and as a result, also give you increased time freedom. The thing is that you need to be aware of this one basic fact – you must go pass the survival mode before you can focus of what opportunity is yet to come and you’ve built. If you are still in the survival mode, then be patient enough to make your side gig work for you.

Shirley Chio
Your Arm Extension | ShirleyChio.com
Social Media Content Marketing Lead Generation
Let me Help You Build your Brand Online!
(Work from Home Virtual Assistant Philippines)

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